Columbia Care
Platinum.
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A rewarding project with Columbia Care, a premium American CBD brand entering the UK market. Their existing collateral was very US-focused, filled with stock shots and perfect white teeth.
The challenge was to create content tailored for the UK market. This involved developing their online store content, visual language, art directing a remote photoshoot during lockdown, crafting a new logo lockup for the Platinum range, and producing an easy-to-use style guide toolkit.
The client was highly engaged throughout the process and delighted with the precision and detail delivered.
Key performance indicator.
Market Adaptation:
Successfully localised brand collateral for the UK market.
Brand Consistency:
Crafed a cohesive visual language and style guide.
Client Satisfaction:
Achieved high client engagement and satisfaction throughout the project.
